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Quo Vadimus

In one of my favorite TV shows, Sports Night*, the last episode always stuck with me. In the show, a mysterious stranger who ran a company named Quo Vadimus, would gather his team together and ask them "Where are we going?" (latin translation of quo vadimus) in times of uncertainty. Trakt is at a similar point in it's infancy and right now we need to pause, take a breath and figure out where we are going.

Our Start

I, personally, watch way too much TV. Everyone that knows me will tell you that I have what borders on an addiction. That said.. they're probably right. It was this love of TV and movies that lead Justin and I to create trakt. We both are avid users of last.fm and we both have always felt a void in this area that we wanted met. So, last September, we both started work on creating a site and XBMC plugin to fill the gap. It was fairly slow going at first, but was cool to see the forum signatures popping up on the forum and see the community start growing.

Our Growth

For the first three months, the community doubled in size each month. Justin and I both watched the statistics page like crazy watching all the people joining and all the shows and movies being submitted. It was really compelling to see people really utilizing the site. We were growing at a pretty slow rate, but it was very steady.

Then came the great Lifehacker debacle of 2011. To say we were not prepared for the traffic would be quite the understatement. I'm sure anyone watching Justin and I that day would have had quite a good laugh at our sudden scramble. I was mid Subway sandwich (Eat Fresh!), when I got a text from Justin saying the site was down from getting hit by the Lifehacker article. We immediately started transferring our database to an Amazon RDS instance. After it was up, we bumped up the specs and all was well with the world again**.

We peaked at over 500 concurrent users!

In two days, our user base doubled! Around this time, we also added another member, Jimmy, to the team to help with reaching out and starting conversations with other companies and to help get us in front of more people.

The comical looking signup spike.

Last month, we broke 106,000 TV shows and 7,900 movies scrobbled! And that's just for scrobbling.. our interactions were well over a million if you start factoring in marking media seen, ratings and comments. Our community is active! Special thanks go out to those of you who have been with us since the beginning!

Our Goal

We believe we have an awesome service that currently needs to be fleshed out to meet it's full potential. In all reality, we are supporting two media centers and are trying to make our way into another two. That's just not enough! So with that in mind, we would like some feedback from community members as to what the next step for us is going to be. We are always going to be continuing work on the API and core website itself, but outside of that, we need to keep growing the community base. As the community grows, the recommendations get stronger, the interaction on the site grows and the creativity grows (more users, more devs, more community awesomeness).

* All things Aaron Sorkin are amazing!
** Thank God for Amazon Web Services!

21 comments

Interesting post! I was wondering about the comical looking signup spike and have been paying attention to the Statistics for a simple reason: I want you guys to succeed!
I had been looking for a TV/Movie tracking site (I already track my music with last.fm, my games with raptr.com, and my books with goodreads.com) for a while when Trakt showed up, and I love the site.
That is, I love it as a way to track what I watch in XBMC - as a recommendation engine it keeps suggesting the same few movies we have all seen (Inception, Matrix, Nolan-Batman etc.).
The key, vague as it is, is to get Trakt onto devices that are less nerdy than XBMC and its ilk. Windows Media Center would be a step in the right direction since it comes with Windows, but you may also want to look into something for the iPad, where a lot of non-nerdy people watch movies and shows now. And what about Netflix, Hulu, etc.?
Yeh very interesting, there were a couple of us working on tvshow/movie charting tools at the time trakt appeared. Usually tailored to specific media centers. I stopped working on our version because trakt just worked as I wanted. Great to see a site finally take hold in popularity. I had loads of ideas about the future of such a site with in-media center ratings, live charts, music videos, ebooks and other types of media, a better forum community ect. You have a great future ahead of you.
2 Questions,

1. There is no way to see the results of the question? I really think that VLC support for people less Geeky watch their shows.

2. There is no RSS Feed for this blog? :( It's hard to see if there is something new in the blog without that!
I second the comment about intergrating Netflix watching. Love this site!
Thanks for the feedback guys.

@Adeiko I'll be adding an RSS feed soon and the crappy poll thing we're using doesn't give you the total votes so far view (it's free though).

@TJOHO Fully agree with everything you said. Our recs are a starting point and we need to keep refining and inserting some randomness. I was literally just talking with Justin about this about an hour ago.

@zag2me Thank you for the kind words. We're really having a lot of fun doing this and you should see a few of your ideas popping up soon for the XBMC guys.

Thanks for your feedback, guys. It's the best way to get us moving in the right direction!
OK, last comment here and then I'll start using the more appropriate Feedback button on the right!
I'm not sure how you're doing this behind the scenes, but I'm guessing that you don't have movies and TV shows in your database unless someone watches it - in which case you scrape it from iMDb. This means that your database will be kind of limited to the (somewhat narrow) taste of our community. Let's face it, the ones nerdy enough to use a media center and trakt are the ones who watch The Big Bang Theory and those movies I mentioned below.
One way to diversify would be to put search into your algorithm (I'm no programmer so I have no idea if this is even possible): instead of a "Nothing was found : ( " if the movie is not currently in the database, would it be possible to
1. scrape it based on the search and then enter it into the database?
2. have the fact that someone searched for it indicate interest in it and therefore factor into the algorithm for your recommendation engine?

As I said, I want you guys to succeed so that I can have a great site to track my TV and movie watching with, not one that will wither and die on me. Good luck!
@TJOHO you can use imdb: in the search and it will scrape it *if it exists on thetvdb.com -or- themoviedb.org*. Not the best solution, but we're trying to find the best and easiest way to accomplish what you're talking about.
At first, congrats for bringing up a movie/tv show scrolling service. I recently also thought about this concept, if you hadn't implemented this idea before, I would do so ;)
Anyway, my first question is, do you get already some funding? - If not, this idea must be funded to grow as expected! Secondly, don't underestimate manual scrobbling, I can imagine, that this can be especially important re. movie watching, e.g., in a cinema. It's a bit different from music scrobbling - a song has usually a length of 3-4 minutes and a movie has usually a length of 90 minutes. So manual scrobbling isn't such a hurdle. I asked further concrete questions and raised some ideas on your support forum. I wish you all the best in making trakt as famous for movies scrobbling as last.fm for music scrobbling. Keep the community always involved as last.fm do it!
Thanks zazi. I saw all your recommendations on getsatisfaction. I appreciate you taking the time to write all of that out. I haven't had the time to respond to them, but I did read all of them.

I think manually marking shows will always be a part of trakt. We will just need to create better APIs to support it (also the mobile app to go with it *someday*).
To me, one of the best selling points of last.fm is its recommendation feature. It's a great way to get to know new bands, you would have never heard of otherwise. I signed up for trakt for that same reason, but, as Tjoho mentioned, the recommendations haven't changed, since I've started submitting movies/shows. I will keep using the service, simply because if you ever figure out how to give good recommendations, I want to have a library of submitted stuff, so that I can use that feature. And I'm very confident in you guys to pull that off.

P.S.: Is it possible to submit shows that aren't in the library? I download stuff to an unsorted media-folder and usually start pputting it in the library after I've watched it (especially with TV-shows). The xbmc-plugin tells me that the shows (usually named ".s0xe0x.avi" have been submitted, but they never appear on the site. Is there any way that the plugin can use that filename and search for the appropriate show?
For manual markings I knew a few sites you might want to check out for some inspiration: myepisodes.com and seriesly. One other thing that I don't really like right now with trakt is that only the shows I've actually watched (using the library-mode) are listed in the calendar. Is there a way to choose shows that show up on your calendar (through a <3-rating or an adding to the watchlist) even though you havent watched them? Manual markings might fix that (or maybe there already is a solution to that problem, and i just fail to see it.
Anyway, enough with the complaining. I really enjoy this service and the community that goes along with it. Keep up the good work.
Thanks for the feedback pjotr. We currently testing a slight update to the recommendations engine right now actually. That update will be out this weekend and adjusts the weights of a few things and will help your recommendations get more influenced by your friends with similar tastes. Recommendations in general will be an evolving algorithm for sure.

We are looking into working with things in file mode, the challenge there is making sure it is accurately identifying what the file is. With library mode that makes the accuracy very high.

We have a planned update around the calendar for sure. I am envisioning that we seed the calendar automatically based on what you're watching, but we will give the ability to manually add/remove shows too which would give the flexibility you are talking about.

We will always be evolving based on community feedback and interaction.
I found this website totally by accident after giving up looking for a site like this... Still missing a lot of features that i think that would bring more members; quality and usage to this ( already ) amazing website. keep up the good work =)

My answer to the question is obvious for several reasons ... media player support.

Ps: Added to Feedmyapp @ http://www.feedmyapp.com/p/a/trakt-tv-trakt-helps-keep-a-record-of-what-tv-shows-and-movies-you-are-watching/22556
Some kind of facebook or twitter integration would be cool. So if i like a show on trakt it would be submitted to the other sozial networks
never mind my last post. someone just pointed out to me, that this thing is already possible.
Yeah, i spammed by without wanting it hehe, had to use just to appear when I watch something and not when I rate
What i RELLY wsnt is the ability to create personal lists <3
I'd like to see a public view option. Right now I cannot show a friend of mine anything from my profile if he/she is not a member of trakt. This special page will be based on my profile screen and I can choose which parts are publicly visible. For example, I want to show what series I have on my collection without showing my recently watched episodes list. Ultimately, I'd like all parts to be an option so that people can show publicly whichever part of their profile they like to.
Thanks for the feedback. If you guys can post those suggestions on getsatisfaction.com/trakt that will help us keep track of everything and allow others to comment on your ideas.
I would like to see Tivo support and Netflix from within Plex"
Better Plex support, please!
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