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Artifact 2012

  • Jared Leto
  • September 14, 2012
  • 105 mins
  • English
  • Documentary, Music
Artifact is a 2012 American documentary film directed by Jared Leto under the pseudonym of Bartholomew Cubbins, a recurring character in the Dr. Seuss universe. The film is a documentary about the making of the 30 Seconds to Mars album This Is War and the band's battle against record label EMI. Included in Artifact are several interviews, including the one with neurophysicist Daniel Levitin, author of the popular science book This Is Your Brain On Music. The film won the BlackBerry People's Choice Documentary Award at the 2012 Toronto International Film Festival.


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I found it difficult to find a music documentary I was excited to watch. I like 30 Seconds To Mars and Jared Leto so I thought this could be the best bet. I was so delightfully surprised. This was an eye-opening, thought-provoking, inspiring, emotional, engaging diary of Leto, his band mates and their struggle with their record label. I learned a lot about the music industry and record labels and was actually left quite heart-broken that creativity is prisoned by this capitalistic behaviour by businesses. A great balance between factual interviews and moving story about talented and driven artists that really touched me and left me thinking about my own dreams and supporting other people's, too. Plus, beautiful cinematography which always makes a story that much more breath-taking.

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