Be careful what you wish for...it just may come true. This is the underlying theme of this French-Canadian comedy drama that follows the travails of a TV addict who wins a talent contest and finds himself the subject of an embarrassingly revealing television series. Louis Jobin is a rather depressive young salesman who works in an electronics store. At night he is a passionate channel surfer, sitting upon his couch staring at his television. When Channel 19 announces a talent contest. Louis immediately enters. The contest winner will become the subject of a TV show with Channel 19 filming every movement, 24 hours a day for three months. Louis wins the contest and is at first elated by his prize but then begins to feel otherwise after he becomes a celebrity.