What happens when young women pursue the glamorous lifestyle of WAGs? Is it all it's cracked up to be? Radio 1's Annie Mac meets the winners and losers of the WAGs' world and discovers the amazing tactics some women are using to bag a footballer, but soon she discovers that it can also be a world of exploitation and ruthlessness which has many victims.
A recent survey suggests young women are choosing 'celebrity' over traditional jobs. Annie wants to know why and what happens to this wannabe generation when they pursue their dream.
Amongst the champagne and excitement, Annie finds young women turning their youth and beauty into cash, careers and opportunity. At first she is impressed by their hard work, toughness and optimism. She teams up with club hostess Maria and meets Lizzy, the presenter of TV's WAGs World, who has a range of business ventures based on her WAG status.
But Annie also meets other women who have had a tough time. As their stories unfold, she realises just how ruthless and cutthroat this world really is, one where both men and women can be exploited and where nearly everything has a price.