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Private Notes
How are the big banks selling themselves during the royal commission? Will Coke No Sugar reverse sliding soft drink sales? Ads that murder our favourite songs, and a pitch to make Australia the USA's 51st state.
Wil Anderson, Russel Howcroft and Todd Sampson analyse Facebook's ad campaign, a company in crisis, and the evolution of Brand Zuckerberg. Plus, selling Australia to the USA and a pitch to shut down the internet.
A look at the changing face of pharmacies - how did the humble chemist become a $16 billion industry? Why are so many celebrities flogging fragrances? Plus, a pitch to boycott the royal wedding, and David Warner's redemption tour.
The race to trace your saliva - the booming business of DNA testing. Selling gossip magazines in the aftermath of the Royal Wedding and Rebel Wilson. Plus, a Pitch for a compulsory parental payback scheme.
This week on Gruen, we pull back the covers on mattresses and find out how sleep is being sold and disrupted. A confronting animal rights campaign. Plus a Pitch to reposition the art of cheating.
How do you sell something a quarter of a million Aussies have ditched in the past year: health insurance. An IKEA ad that's almost as baffling as its store layouts and a Pitch to save the humble bee.
How the big hair loss brands target male insecurities. Amazon Australia, eBay and the online shopping wars. Plus, a pitch to pay teachers as much as politicians.
Joining Wil, Todd, and Russel are Cam O'Keefe and Emily Taylor.
Eating in and the new way to take-out, we dish up on how Uber Eats, Deliveroo, Menulog and Foodora are changing food delivery; Raising awareness for a cancer no one talks about; a Pitch to take the World Cup across the ditch.
How confectionery is marketing itself without any TV ads; the flood of End of Financial Year Sales - do they work or do consumers have discount fatigue? Plus a Pitch to convince Millennials to move where the grass is greener.
On the final Gruen for 2018, the supermarket bag ban - was it a big PR win or a spectacular fail? Unpacking ASMR - an online trend with big brands riding on its coattails. Plus a Pitch to persuade us to abandon banks forever.
