The award-winning ‘Launched At Red Bull Studios’ is Channel 4’s flagship new music show, each year introducing their audience to 10 artists hotly tipped for greatness. Hosted by Radio 1’s Annie Mac and featuring celebrities championing each new artist, Launched comprises fully live performances and in-depth interviews. Globe Productions develop, script, shoot, edit and deliver the show, with Red Bull product integrated and Red Bull Studios providing location (recording) facilities. Bespoke behind the scenes content is also created for Sony Experia smart phones. Previous artists include Sam Smith, Bastille, Royal Blood, Ella Eyre, George Ezra, Aluna George, The 1975 and Jessie Ware.