Ricochet Rabbit worked as a sheriff in a Western setting called Hoop 'n' Holler. Ricochet, true to his name, would bounce off all the walls yelling "bing-bing-bing!" His deputy Droop-A-Long Coyote was never able to be as "jumpy" and would end up crashing through a window, or some similar accident except on one occasion when Ricochet and Droop-A-Long were running away from a bear. Unfortunately for both of them, the bear also managed to bounce off.
In addition to his speed, Ricochet was known for using trick bullets against his opponents (for example, a bullet that would stop in mid-flight and hover while striking the bad guy with an impossibly over-sized mallet, or exploding after inside bigger compartments of the bullet).
Ricochet Rabbit's catchphrase consisted of three quick bings; "bing, bing, BING!", followed by him referring to himself in the third person; "Ricochet Rabbit!"