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TED Talks: Season 2017

2017x280 Angela Wang: How China is changing the future of shopping
TV-PG

  • 2017-12-14T05:00:00Z on YouTube
  • 15m
  • United States
  • English
  • Documentary
China is a huge laboratory of innovation, says retail expert Angela Wang, and in this lab, everything takes place on people's phones. Five hundred million Chinese consumers -- the equivalent of the combined populations of the US, UK and Germany -- regularly make purchases via mobile platforms, even in brick-and-mortar stores. What will this transformation mean for the future of shopping? Learn more about the new business-as-usual, where everything is ultra-convenient, ultra-flexible and ultra-social.
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