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The Profit

Season 4 2016

  • 2016-08-24T02:00:00Z on CNBC
  • 45 mins
  • 14 hours, 49 mins
  • United States
  • English
  • Reality

When Marcus Lemonis isn’t running his multi-billion dollar company, Camping World, he goes on the hunt for struggling businesses that are desperate for cash and ripe for a deal. In the past 10 years, he’s successfully turned around over 100 companies. Now he’s bringing those skills to CNBC and doing something no one has ever done on TV before … he’s putting millions of dollars of his own money on the line. In each episode, Lemonis makes an offer that’s impossible to refuse; his cash for a piece of the business and a percentage of the profits. And once inside these companies, he’ll do almost anything to save the business and make himself a profit; even if it means firing the president, promoting the secretary or doing the work himself. [CNBC]

22 episodes

4x01 Farrell's Ice Cream Parlour Restaurants

  • Season Premiere

    2016-08-24T02:00:00Z — 42 mins

The fourth season begins with the revival of a well-known restaurant chain that didn't turn out like two business partners planned.

4x02 Dilascia

  • 2016-08-31T02:00:00Z — 42 mins

A Los Angeles clothing brand is floundering due to its owner’s inconsistent designs and wasteful spending.

4x03 The Soup Market

  • 2016-09-07T02:00:00Z — 42 mins

A chain of soup restaurants in Milwaukee suffers in the wake of the sudden death of a co-owner who kept the company's finances in order.

4x04 Flex Watches

  • 2016-09-14T02:00:00Z — 42 mins

A California watch company with a commitment to charitable causes is plagued by an inefficient business plan, confusing branding and internal strife.

4x05 Honest Foods

  • 2016-09-21T02:00:00Z — 42 mins

A Chicago catering company needs help after suffering a steep drop in sales and an owner who vents his frustration on the employees.

4x06 Murchison-Hume

  • 2016-09-28T02:00:00Z — 42 mins

Marcus helps the owner of a cleaning product line who puts her own business at risk with aristocratic marketing, high prices and an unwillingness to face reality.

4x07 Pacific Hospitality

  • 2016-10-05T02:00:00Z — 42 mins

Marcus brings in another company to help a Los Angeles furniture company struggling with old inventory and quality control.

4x08 Tea2Go

  • 2016-10-12T02:00:00Z — 42 mins

A father and son with a broken relationship lead their tea shop into dangerous territory; Marcus attempts to have them separate their business and personal lives.

4x09 Bowery Kitchen Supplies

  • 2016-10-19T02:00:00Z — 42 mins

A kitchen supply store in Manhattan faces extinction following the owner's divorce; Marcus tries to get them working together again.

4x10 Los Gemelos

  • 2016-11-23T03:00:00Z — 42 mins

A Mexican-American’s tortilla business is being decimated by big competitors.

4x11 Susana Monaco

  • 2016-11-30T03:00:00Z — 42 mins

A NYC fashion designer is failing because she lets her family and co-workers overpower her.

4x12 Swim by Chuck Handy

  • 2017-06-07T02:00:00Z — 42 mins

A family-run swimwear company struggles to connect with the consumer.

4x13 Windward Boardshop

  • 2017-06-14T02:00:00Z — 42 mins

A Chicago snowboard shop goes downhill after its owners try to expand too quickly and stop communicating with one another.

4x14 Ashtae Products

  • 2017-06-21T02:00:00Z — 43 mins

Marcus helps a family-owned hair care company that reached a breaking point because of the father's costly side projects.

4x15 Overtone Acoustics

  • 2017-06-28T02:00:00Z — 42 mins

Marcus helps a sound-proofing company, started by two best friends, which has so little cash they must rely on unpaid volunteers.

4x16 Bodhi Leaf Coffee Traders

  • 2017-07-12T02:00:00Z — 42 mins

Marcus helps a California entrepreneur who went all-in on a coffee business with no prior experience and got in over his head.

4x17 Hip Pops

  • 2017-07-19T02:00:00Z — 42 mins

Marcus helps a gelato popsicle company whose owner jumped the gun by starting a franchise business and now suffers from a waning work ethic.

4x18 Zoe's Chocolate Co

  • 2017-07-26T02:00:00Z — 42 mins

A family-owned chocolate shop was started by three siblings in support of their chocolatier father. Despite circumstances becoming desperate, the family is resistant to change. If Marcus can’t help Zoe's market themselves properly and expand their product line, this business will face a bitter end.

4x19 Top 10 Rules For Success

  • 2017-08-02T02:00:00Z — 42 mins

Marcus Lemonis shares his top 10 most important rules for success while sharing key moments of past episodes.

4x20 Marijuana Millions

  • 2017-08-09T02:00:00Z — 45 mins

Marcus Lemonis travels throughout California, where a new law will soon allow any adult to buy cannabis legally, and profiles several pot entrepreneurs, from small-scale startups to multi-million-dollar ventures.

4x21 The Profit in Cuba

  • 2017-08-09T02:00:00Z — 45 mins

The Profit’s Marcus Lemonis travels to Cuba at a time of historic change, and profiles a new breed of business owners determined to succeed under one of the most oppressive regimes in the world.




  • no air date — 45 mins