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Season Premiere

Gruen: Season 6

6x01 One Direction - Prince George - PR Moves
TV-PG

  • 2013-09-11T10:00:00Z on ABC
  • 40m
  • Australia
  • English
  • Comedy
'How Do You Sell' looks at the use of the One Direction brand in association with various Coles products, and the marketing power of this relationship. 'The Pitch' sees two Agencies competing to create the best Ad, which uses the arrival of Prince George to convince us to become a republic. 'Spin Cycle' evaluates recent PR moves in an attempt to protect a brand or change peoples perceptions of other brands.
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