While the rest of us search out bargain toys on the high street and online, the UK's millionaires and billionaires use a network of bespoke, high-end suppliers of luxurious gifts and entertainment. Many of us grew up playing on a traditional rocking horse, but only one very lucky child will get to own a horse covered in over 8000 Swarovski crystals. When Mummy and Daddy own some of London's most valuable real estate, it follows that their children's doll's house will be worth £25,000. And if your car is a symbol of your status and wealth, then no wonder Atom Cars think their 20mph electric car is perfect for a child whose parents have £30,000 to spare. This documentary explores the inside world of the craftsmen and inventors attempting to realise the dreams of Britain's billionaires.
